WHO: Willo Salon and Spa and Willo Beauty Bar
WHEN: Monday, April 22, from 11:00 a.m. - 7:00 p.m.
WHY: Willo Salon and Spa will participate in a global 24-hour cut-a-thon on Earth Day, April 22. Aveda stylists in salons worldwide – from Tokyo, to Sydney, Moscow, London, New York and Sacramento – will volunteer their time to offer haircuts and blow drys in return for a donation to Earth Month.
The aim is to set a Guinness World Record for most money raised for a charity by haircuts in a 24-hour period. Local charity, The League to Save Lake Tahoe, will receive 100% of the proceeds from the event, and will be on hand to share their work with event attendees.
Willo has set a fundraising goal of $6,000. This event is part of a global effort by the Aveda network of beauty professionals to raise $5 million for clean water in April 2013.
WHERE: Willo Salon and Spa – The Fountains in Roseville, and Willo Beauty Bar – Loehmanns Plaza in Sacramento.
For more information, please visit willosalon.com. You can also view their Facebook page at facebook.com/AvedaWillo.
Blog Post information and picture courtesy of Willo Aveda.
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